SEO: Buying Links is Risky Business
Garnering inbound links from websites with good PageRank is a mainstay of search engine optimization. Links are like votes for a given website in the eyes of search engines, and their number and quality have much to do with determining the outcome of search engine results. That’s why – as long as links matter to search engines – you’ll see them being bought and sold. A new service called InLinks.com matches advertisers (e.g. link purchasers) with bloggers (e.g. link providers) who get paid to have links added to their blog content. The website says, “InLinks allows you to purchase links within the content area on web pages. You search for instances of your top keywords and replace those static keywords with a hyperlink back to your we...